Industry: Engineering, Machinery for Chemical Industries
Services Offered: SEO, Google Search Ads, and Blogs
Business Type: Business to Business
Country: India
Website Platform: Angular
With a pragmatic approach, a company based in the Industrial hub of Ahmedabad, Gujarat, India based establishment providing Solid Liquid Separation solutions to different industrial applications grew enormously with various digital marketing services and solutions.
Challenges
India based enterprise with the vision to promote business digitally globally to get institutional, industrial clients and distributors and providing solid liquid separation equipment based on particular industry requirements and to compete against the global giants already established in this field.
Solution
To begin with, OPAL INFOTECH recommended a few improvements in website structure and then initiated SEO Services at the time when this concept was at initial stage and not many people were aware of SEO. With the advice to adapt this methodology, they started getting inquiries from all over the world, mainly from Europe and the USA and other parts of the world, which put confidence in our talent and abilities to handle on digital platforms. Organic traffic continued to increase each passing month and this raised confidence in this new booming technological advancements on the internet world. To further grow their reach to global platforms we suggested they adopt an additional mode of reaching their prospective global target audience through Google Adwords campaigns which we were able to convince them to target through Google Analytics tool and executed strategy accordingly to get maximum output.
Outcome
In a short span of time and with digital efforts the company gradually started getting outcomes and has entrenched a global presence in many countries accomplished by establishing distributor networks and grabbing direct and institutional orders. Today, the website is ranking on the top pages of Google with industry-oriented keywords through SEO and focusing more aggressively through Google Ads services. This process combines SEO and Google Ads both to accomplish fruitful presence and results to make them leaders in their forte.
All Traffic Progress
Organic SEO Traffic
Google Ads Traffic
Conclusion
This is the power of vision, direction and adaptability at the right time, which results in a conquerable pathway to success as an industry pioneer. As such Solid Liquid Separation machinery for chemical industries needs high investment, it is very crucial to target the right audience and get better conversions for the best ROI and Opal Infotech is committed to achieving your business goals with a range of digital marketing services that best suit to your business and to get desired results.